Summer NAMM 19 rocked Nashville

An in-depth immersion in the music industry

By Preshias Harris

L to R: Jess Farmer, Heidi Newfield, Mikayla Lane. Jess and Mikayla were excited to know that she has a new album fixing to drop in just a few short weeks. Photo: Preshias Harris

Summer NAMM 2019 is now one for the history books, but once again, it was a three-day ‘Musical Mecca’ for anyone whose life revolves around the world of music.

I was there for all three days at Nashville’s Music City Center. Although I have attended Summer NAMM many times (and occasionally the even larger ‘winter’ NAMM in Anaheim, California) it was a joy to experience the excitement through the eyes and ears of the emerging singers and songwriters who accompanied me to this year’s event.

The Make Music Experience

NAMM is a trade-only business show catering to domestic and international dealers and distributors.  However, for the second year running, Saturday was designated the ‘Make Music Experience,’ an all-day, all-access event for music enthusiasts to demo the latest music and pro audio gear from top manufacturers.

Once again, the Make Music Experience was a ‘Who’s Who’ of Nashville’s musical talent with well-known recording artists and musicians mingling with the non-pro visitors who were able to get a taste of what the music industry is all about.

Lee Roy Parnell at the Gibson booth. Photo: Catrina Engelby

Continue reading “Summer NAMM 19 rocked Nashville”

‘Make Music Experience’ set for June 30

Summer NAMM’s special day for music ‘prosumers’

It’s almost time for the once-a-year opportunity for everyone who can’t wait to get their hands (and ears) on the latest musical instruments, tech gear and accessories. The 2018 Summer NAMM Show will be in town and has a special day on the program just for you.

On Saturday, June 30, Summer NAMM will host the ‘Make Music Experience’ at Nashville’s Music City Center. It’s an all-day, all-access pass for the prosumer audience to trial the latest music and pro audio gear from top manufacturers.  (Scroll down to order tickets online and save 50% off the ‘at-the-door’ price.)

You can participate in career-enhancing educational sessions, demo products and enjoy fun, interactive events and performances.  You can also enjoy live music with Lillie Mae, MONA and the Delta Saints on the outdoor stage.

‘Open Mic’ at Martin Guitar booth

If you are a ukulele or guitar player (and you need a cool new tee shirt) here’s an exciting opportunity for you.  On this day, Martin Guitar invites guitar and uke players of all levels to perform at Summer NAMM at the Martin Guitar and Strings Open Mic event. Attendees will be able to sign-up to perform a song during the Martin Open Mic at the convention center and everyone who plays will receive a Martin T-shirt, a set of Martin strings, and be entered to win a Martin Guitar. Martin Guitar is at booth #801.

Fender: ‘start playing in minutes’

Looking to improve your playing?  Fender Play is the easiest way to learn guitar and ukulele, featuring your favorite music and the techniques you need to start playing in minutes. Watch hundreds of high-quality video lessons to master new skills. Plus join an exclusive community of like-minded players and professional instructors. Learn more here –  and start a free trial. Visit Fender at the main Fender booth #943 or in the breezeway off 8th Ave.

Summer NAMM file photo

During the ‘Make Music Experience,’ you can also attend a variety networking events, receptions and educational events. Topics include Songwriting, Recording, Marketing and PR, Licensing, Live Sound, House of Worship and Software Development.

You can save 50% off the cost of the ‘Make Music Experience’ ticket price.  Buy tickets for only $10.00 online here  or pay $20.00 at the door.  Either way, it’s a bargain for anyone with a serious interest in music.

NAMM is the National Association of Music Merchants. More info at the NAMM Make Music Experience website.

 Preshias Harris  is a music journalist and music career development consultant with the emphasis on new and aspiring artists and songwriters. Her book, ‘The College of Songology 101: The Singer/Songwriter’s Need to Know Reference Handbook’ is available at   www.collegeofsongology.com  Follow her blog at  www.nashvillemusicline.com