Don’t let Covid-19 kill your career

Two ways to promote your music globally on a budget

You’re a singer/songwriter or a musician.  The Covid-19 pandemic has shuttered venues around the world from small bars to giant arenas, so you can’t perform, you can’t sell merch and you can’t reach out to new fans.  What can you do?

My friend Christian Lamitschka has some options that might help you. Christian is the president of Country Music News International Magazine and Radio Show.  CMNI is based in Germany and has a global reach with a strong presence in both the USA and the UK. It is one of the largest online music magazines with online and on-air FM radio shows. Christian is a true country music fan and flies to the USA for events such CMA Fest and the Country Radio Seminar, often interviewing stars and emerging artists.

Christian Lamitschka interviewing emerging artist Andrew Hopson for CMNI

Christian asked me to let you know he wants to help you maintain a presence with your existing fans while attracting a new audience to your music.  He has two offers that are definitely worth checking out and should fit your budget.

CMNI Banner Promotion

Christian will post your banner at the CMNI Google Business website.  Your banner will link back to your website (or social media page if you prefer).  You also submit an article about you and your music or your music-related business which will also be posted at the CMNI site.

All Christian asks is a token payment of just one Euro (about $1.08), and making a payment in U.S. currency converting to Euros is very easy. Christian can tell you how to do it if you’re not sure.  This offer is good through May 31st and setting up international promo for around one buck is unbeatable. You’ll find all the details here.

12-Month Promotion Plan

You’ve heard of ‘buy one get one free’ offers.  This one is eleven times better: you pay for one month’s promotion and you get an additional eleven months free of charge. To put it another way, you get a full year of global promotion but only pay for one month.

This plan includes a banner that links back to the website of your choice, an introductory article, links at CMNI’s associated sites, your radio promo or music played on the radio show, your music videos embedded on the magazine website, and more. Christian will also publish all press releases, articles, album and single reviews or any other promos you send to him.

The monthly fee for this package is $250.00, but you only pay for the first month and the next eleven months are free of charge. If you consider how much you can spend just to get one album review or press release about you published, this seems like a very cost-effective way to keep up a steady flow of published, posted and aired promotion about you and your music for a full year.  Here’s a link to more information about this 12-month promo offer that is valid through May 31st.  

Christian Lamitschka interviewing the duo Wilson Fairchild, cousins who are the sons of Harold & Don Reid of the Statler Brothers

Christian said that these offers are also available to music-related businesses such as music stores, publicists, record labels, music bars, instrument companies and recording studios.  As he says, “Here at Country Music News International we believe in the Lord and Country Music. During this difficult time, we have to stand together.  Don’t let the corona virus kill your career.”

Christian Lamitschka and I have been friends for many years and we catch up whenever he visits Nashville.  However, I am not connected financially with CMNI or these offers and I am simply passing on this information that I hope you will find useful.  For more information, check out the web addresses above, or contact Christian by email here.

Preshias Harris  is a music journalist and music career development consultant with the emphasis on new and aspiring artists and songwriters. Her book, ‘The College of Songology 101: The Singer/Songwriter’s Need to Know Reference Handbook’ is available at   www.collegeofsongology.com   Follow her blog at  www.nashvillemusicline.com