Your music IS your business

Don’t leave your career in the hands of others

“With an artist, everything is hunky-dory until he wakes up and can’t pay his rent. Everything is hunky-dory until he wakes up and realizes he got ripped off.   I mean, you always get these artists who say, ‘I dunno man, I just play the music. I don’t know anything about the business.’ But if you ask a guy who owns a restaurant and he says, ‘Oh, I just cook the food, I don’t know anything about the business’ – that restaurant is gonna fail, y’know?”

Joe Bonamassa, blues guitarist and songwriter, interviewed by Henry Yates in The Blues Magazine.

Blues guitarist and songwriter, Joe Bonamassa

Everyone starting out on a career in music should pay attention to those words of wisdom from Joe Bonamasso, who began playing the guitar at the age of four and opened for blues icon B.B. King when he was twelve years old. It would have been easy for him to concentrate solely on his guitar playing and leave the business side of his career in the hands of others.

But, from an early age, he saw what happened to artists who knew little or nothing about the business side of their own careers. When other people are controlling your management, your bookings, your publishing, your copyrights and your royalties, there’s a good chance that they are more focused on their own interests rather than on yours.

Your music is your business

Of course, as your career expands, you won’t be able to personally handle absolutely everything entirely by yourself: you will need to utilize the expertise of others who are professionals in their field. But it is still essential that you have at least a working knowledge of the major aspects of the music business.

With that knowledge, you can protect yourself from being taken advantage of; you can review documents before you sign, ask questions that demonstrate your familiarity with the subject. In short, treat your music career as your business – because that’s what it is – and you greatly reduce the risk of getting ripped off.